Oct 26, 2026
Michael Leiters came to Porsche from Ferrari and McLaren. The Mission S concept and a lower break-even point suggest he is undoing a decade of volume chasing.
Oct 12, 2026
The plan to sell fewer, more expensive cars echoes how Rolex came through the quartz crisis. Rolex did it with no shareholders watching. Porsche can't.
Jul 20, 2026
Several of the specific comparisons behind a recent Detroit EV takedown don't hold up against the data.
Jul 22, 2025
What Rolex can teach Porsche about surviving disruption
Jul 15, 2024
Since its debut in 2014, the Porsche Macan has been a cornerstone of Porsche’s sales success, becoming the company’s best-selling model globally for many of the years since its introduction.