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TaaSMaster

TaaSMaster

Independent, critical analysis of global automotive disruption for executives, investors, and innovators.

Tesla

+2

Who’s Ready vs. Who’s Right?

Jan 27, 2026

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5 min read

Who’s Ready vs. Who’s Right?

Why the EV transition is no longer a debate about beliefs—and what it’s revealing about Tesla, Toyota, and the next phase of disruption.

Randall McAdory
Randall McAdory
Tesla’s Hope Premium—and Why the Bet Looks Different Now

Jan 11, 2026

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7 min read

Tesla’s Hope Premium—and Why the Bet Looks Different Now

How Tesla moved from EV execution to a much bigger—and riskier—set of bets

Randall McAdory
Randall McAdory
Killing a Cash Cow vs. Making It Obsolete

Jan 5, 2026

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5 min read

Killing a Cash Cow vs. Making It Obsolete

Why refusing to kill a cash cow may be the most disciplined decision of the EV era

Randall McAdory
Randall McAdory
Rethinking the Race With China on EVs

Dec 12, 2025

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5 min read

Rethinking the Race With China on EVs

Why Matching China’s EV Strategy Isn’t a Strategy at All

Randall McAdory
Randall McAdory

Cadillac

+4

A CRM Mystery: When Automakers Know Everything Except Their Customers

Dec 2, 2025

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4 min read

A CRM Mystery: When Automakers Know Everything Except Their Customers

A CRM Mystery: When Automakers Know Everything Except Their Customers

Randall McAdory
Randall McAdory
Why Toyota Keeps Winning While Others Pivot

Nov 10, 2025

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1 min read

Why Toyota Keeps Winning While Others Pivot

Toyota’s quiet discipline is defines what real innovation looks like - and it’s a lesson for every automaker chasing the EV future.

Randall McAdory
Randall McAdory
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TaaSMaster

Independent, critical analysis of global automotive disruption for executives, investors, and innovators.

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